The Phone Flank: Your Secret Sales Weapon

As I sat on a sales and marketing panel last week, the question came up, “How do I get through to my prospects? Should I email them or call them?”

The audience member sat down, and I blurted out, “Phone Flank! Use the phone flank!” It was as if I was looking out at a herd of deer staring back into my high beams.

Read the full article on the Constant Contact Blog: Click Here

Bryan Caplan